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Providing enticing incentives for engaged customers is easier said than done. Find out examples of customer incentives that you’ve rarely seen before.

An employee and consumer rewards program can be similar, but both have their benefits and issues. What are the 4 key results and must-haves you need to get ahead in your industry?

More and more business owners are asking themselves how to implement blockchain in their marketing strategy. No need to look any further, we've got the answer for you.

Lifecycle marketing gets integrated into marketing strategies more often. The customers’ needs and interests shift as they go through different stages. Marketers that don’t practice lifecycle marketing will always fall behind.

Everyone loves a monthly recap. It helps you stay on track, measure your progress and reaffirm your commitment to being productive.

Omnichannel marketing describes a business strategy covering multiple contact channels with the consumer. Read on to discover more about this technique, its benefits, how it can help your business thrive, and how Crowny will transform the omnichannel marketing strategy of tomorrow.

Loyalty rewards of traditional programs have issues, both for businesses and consumers. We know the issues, and how to tackle them.

Pay-per-click is a commonly used advertising model. Interact-to-earn is a brand-new method that tackles some of the problems PPC advertisers face.

The added value of a successful loyalty program has been proven over the years. But what are the benefits businesses get from the best loyalty programs?